+ types of printing ::
/ offset lithography - "litho" - "flat" / Most common printing. Can be expensive if you are not running a high quantity. Printers – Heidelberg, 4C, 2C, or 1C presses
/ flexography - "flexo" / Sometimes used in packaging
/ digital printing / Prints CMYK. Inexpensive. Paper and color limitations.
/ letterpress / Used for invitations, stationery and business cards.
/ engraving / Expensive. Not used too much anymore.
/ thermography / A more cost effective engraving technique. Used for invitations, stationery and business cards.
/ silk screening - "screen" /
/ gocco / Japanese printing product. Typically used for invitations and stationery. Discontinued and requires expensive supplies.
+ definitions :: Simple and easy definitions. For stationery specific explanations, try the Inspired Bride Invitation 101.
+ how to videos :: Always nice to have a visual demonstration.
/ offset litho / digital printing / letterpress / silk screening / gocco /
**helpful hint** Starting in an office environment is a great way for a young designer to attend a press check or "get on press." This will allow you to see the actual presses, become more familiar with the pre-press step, printer lingo and will teach you how to approve final printed art for your client, colors, images, etc. This can be nerve wrecking at first, but confidence will come with time.
+ remember :: If you have any specific freelance questions you would like to see answered, shoot me an email or write it in the comments section. I would be happy to hunt down the answers.
Also, I just wanted to remind everyone that I am taking all Fridays off from now on. Have a great weekend!
{image credit m a v}
