Love me some animals.
I have not created an animal logo since my Brown Bear Photography client and I find that I am missing them. They push me creatively to try new techniques and to rely on my drawing skills. These logos can be tough, but so much fun!
When a client approaches me with an animal business name, the first thing I do is pull out my old "how to draw" and "how to cartoon" books that I have had since a kid. The covers are beat up and ripped, but the books help me see the animals in basic shapes, silhouettes and positive and negative space. I also do an online search for images and use a basic tracing paper technique of drawing the image and then tracing over and simplifying the shape each time I draw it on a new layer. Then scan and re-create in Illustrator. So many ways to create these fun logos. Anyone out there Bluebird Bakery? Bison Trucking?
If you are a small business owner or start-up in need of a brand identity, logo development or business name brainstorm, please feel free to contact me at [email protected].